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职位描述
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Description/职位描述:
- 02 02Responsible for developing marketing strategies and programs execution
excellence to drive sales of PPLAT related product，and support the PPLAT hit
the annual target.02
- 02 02Conduct in-depth market assessments and data analysis to extract
actionable insights for refining marketing strategies.
- 02 02Drive HCP segmentation, precise positioning, and impactful messaging to
meticulously plan, monitor, execute, and refine marketing campaigns.
- 02 02Holistic Marketing Campaign Management to drive the achievement of sales
target and market share target.
- 02 02Execution of product marketing tactical plan/promotional materials and
ensuring that these plans are implemented optimally and thoroughly to meet
agreed objectives.
- 02 02Integration and co-ordination of Marketing activities through effective
sales force support and engagement efforts
- 02 02Accurate collection, analyses and monitoring of market intelligence
including competitors’ information.
- 02 02Establish partnership and relationship with KOL to develop and strengthen
brand endorsement.
- 02 02Sales Engagement: provide support to the sales team, including developing
sales materials, new product training, coordinating conferences, and updating
market intelligence. 02 02
- 02 02Evaluate the effectiveness of sales and marketing programs. Recommend and
implement changes and improvements for future programs to increase business02
- 02 02Analyze and interpret existing and potential market conditions and make
recommendations to management.02
Qualifications/任职要求:
- 02 02Bachelor's degree or higher in Science or equivalent.
- 02 023-5 years of marketing experience in the pharmaceutical industry
- 02 02Experience with omni-channel or innovative projects management.
- 02 02Independent, self-driven, enthusiastic, and strong team player.
- 02 02Fluent in both Mandarin and English.
- 02 02Proficiency in use of standard software applications, especially Power
Point/ Excel.
- 02 02Responsible for developing marketing strategies and programs execution
excellence to drive sales of PPLAT related product，and support the PPLAT hit
the annual target.02
- 02 02Conduct in-depth market assessments and data analysis to extract
actionable insights for refining marketing strategies.
- 02 02Drive HCP segmentation, precise positioning, and impactful messaging to
meticulously plan, monitor, execute, and refine marketing campaigns.
- 02 02Holistic Marketing Campaign Management to drive the achievement of sales
target and market share target.
- 02 02Execution of product marketing tactical plan/promotional materials and
ensuring that these plans are implemented optimally and thoroughly to meet
agreed objectives.
- 02 02Integration and co-ordination of Marketing activities through effective
sales force support and engagement efforts
- 02 02Accurate collection, analyses and monitoring of market intelligence
including competitors’ information.
- 02 02Establish partnership and relationship with KOL to develop and strengthen
brand endorsement.
- 02 02Sales Engagement: provide support to the sales team, including developing
sales materials, new product training, coordinating conferences, and updating
market intelligence. 02 02
- 02 02Evaluate the effectiveness of sales and marketing programs. Recommend and
implement changes and improvements for future programs to increase business02
- 02 02Analyze and interpret existing and potential market conditions and make
recommendations to management.02
Qualifications/任职要求:
- 02 02Bachelor's degree or higher in Science or equivalent.
- 02 023-5 years of marketing experience in the pharmaceutical industry
- 02 02Experience with omni-channel or innovative projects management.
- 02 02Independent, self-driven, enthusiastic, and strong team player.
- 02 02Fluent in both Mandarin and English.
- 02 02Proficiency in use of standard software applications, especially Power
Point/ Excel.
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工作地点
地址：肇庆封开县华贸办公楼三座
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职位发布者
HR
西安杨森制药有限公司
-
制药·生物工程
-
1000人以上
-
外商独资·外企办事处
-
万寿北路34号
